About Us

We believe that every successful marketing program starts with a content marketing strategyA good content strategy answers the most common questions and problems experienced by your customers and prospects every day. It gives you stronger SEO results, generates more web traffic, and increases engagement with your brand. Our team of content professionals will define and implement a complete content strategy across blogs, email newsletters and social media with custom content and an intuitive content marketing platform that works with your existing marketing tools, making what you do better.

Solutions for Your Company and Your Industry

ContentMX helps organizations improve their sales results by putting high quality content at their fingertips. We then make it very efficient to use this content in blogs and email newsletters that are tightly integrated with social media campaigns. Our team tailors every account to provide industry specific content channels and applies your branding to a mobile-friendly email template.

Digital Agencies and Consultants

We seek digital agencies and consultants who already work with platforms such as Constant Contact, Oracle Eloqua, ExactTarget, Hubspot, MailChimp, Marketo, Subscribermail and Vertical Response to manage their client’s marketing efforts. Our content marketing system uniquely integrates social, blog, and newsletter marketing into one time saving platform. Add your knowledge, your content, and your design skills to the mix and there is no limit to the ways you can drive better marketing results.

Channel Partner and Affiliate Solutions

Do you sell through resellers and affiliates, including franchises, independent consultants, or internal sales people? Use our channel enablement solutions to provide channel partners with end-to-end content marketing. By including ready-made blog entries, social media and social promotions, your partners will be empowered to represent your brand and improve your bottom line.

Are You A Technology Reseller or Integrator?

We make marketing your business easy and more effective. You have a lot on your plate and maintaining your blogs, social media, and email newsletter can be a burden on your time and resources. And, in this ever changing world, you have the added responsibility to accurately represent the brands you sell. ContentMX saves you time and effort by putting brand related content at your fingertips. It lets you more easily build social newsletters that are more effective at drawing your customers and prospects into the conversations that lead to sales.

Our History

ContentMX was started in 2008 by the founders of iMakeNews (IMN), an email and content marketing platform that powers email newsletters for thousands of businesses. This has provided us with a deep understanding of how to drive business results using high value content. ContentMX takes this content marketing know-how to a new level, incorporating both email and social into a new age marketing platform.


Our Management Team

Jeffrey Mesnik – Founder and President

Jeff has over 25 years of sales, sales management and business development experience. Peter and Jeff founded iMakeNews, Inc. (http://www.imakenews.com), an e-newsletter service provider that they started in their basement back in 1999. iMakeNews (IMN) eventually grew to provide e-newsletter services to thousands of companies, organizations, and individuals. Prior to iMakeNews, Jeff was Global Product Marketing Manager for Axis Communications. Jeff received a B.A. degree from Brandeis University. Connect with Jeff on LinkedIn here.

Peter Mesnik – Founder and Chief Technical Officer

Peter has over 25 years of technology leadership experience including software development and product management. Peter and Jeff previously founded iMakeNews, Inc. (http://www.imakenews.com), an e-newsletter service provider that they started in their basement back in 1999. iMakeNews (IMN) eventually grew to provide e-newsletter services to thousands of companies, organizations, and individuals. Prior to iMakeNews, Peter held several positions at Alpha Software, Inc., including General Manager of the WebFiler product line, which was acquired by SoftQuad, Inc. Peter received a B.S. degree Cum Laude in Computer Science and Engineering from Princeton University.

Lorien Balayan – Customer Success Manager

Lorien comes to ContentMX with years of content marketing experience. Her expertise in the planning and implementation of online marketing efforts are an important resource to all of the clients she serves. Her mission is to ensure the success of every client working with ContentMX. Lorien received a B.S. in Marketing Communications from Johnson & Wales University.

Karen Crowley – Director of Editorial and Marketing

Karen Crowley leads the editorial management team and provides over 20 years of technology marketing experience as a strategic and tactical marketer. Karen specializes in go-to-market strategy, messaging and positioning, brand building and content marketing for technology and startup companies. She has worked in the cybersecurity, mobile, SaaS, cloud, managed services and NewSQL database markets. Karen received a B.S in Interdisciplinary Engineering and Management/Marketing from Clarkson University.

Karen Dasey – Senior Editorial Manager

Karen Dasey leads our writing teams in the creation of original, compelling, search engine-friendly B2B technology content. A versatile technology marketing professional with 25-plus years of experience, Karen has strategized, written, edited and managed a diverse range of B2B content marketing programs at agencies and inhouse marketing organizations from startups to large enterprises. Prior to joining ContentMX, Karen provided customized, one-to-one content development services to a variety of B2B and B2C marketers as founder of DunneWrite Copywriting & Editing. Karen received a B.A. in Economics from Villanova University.

Valery Patskevich – Senior Application Developer

Valery is a senior member of the team that oversees the technical implementation of the ContentMX platform. He is an expert at building software as a service applications that enable content marketers to be more productive and effective. Valery is a graduate of Belarusian State University of Informatics and Radioelectronics with a degree in Computing Machinery, Systems and Networks.

Steve Rooney – Business Development Director

Steve is a strategic and innovative digital media sales professional. He has over 25 years of experience working with a wide range of businesses, including Fortune 500 technology firms, financial services and consumer electronics companies and their digital agencies. He is fluent in all things digital media with experience working in a wide variety of brand and performance based solutions. He received a B.S. in Business with a concentration in Marketing from   Northeastern University.

Jonathan Schwartz – Technology Evangelist

Jonathan Schwartz is a business minded software and database systems architect with over 15 years experience building high transaction SaaS marketing platforms. Prior to working with ContentMX, Jonathan was the Director of Development for iMakeNews (IMN), an e-newsletter service provider which grew to support thousands of customers and millions of monthly transactions. Jonathan performed an integral role in the company’s growth from a 3 person start-up to a 60 member profitable internet marketing company. Jonathan received a B.A. in Computer Science from Hamilton College.