Integrating to WordPress using XMLRPC

ContentMX Knowledge Base

XMLRPC is the standard protocol (used by a number of blog software vendors – not just WordPress) to allow an external application to integrate to WordPress and create new posts. ContentMX uses XMLRPC as well.   XMLRPC is not an extra plug-in. It is a standard feature of the latest versions of WordPress – however – we do have many clients that …

Working with Numbered and Bulleted Lists

ContentMX Knowledge Base

Lists provide a way to structure text in a clear manner as well as group items that belong together. The online editor lets you create two types of lists: bulleted (unordered) and numbered (ordered) lists. Bulleted Lists Bulleted lists are useful when you want to group a number of items that do not need to appear in any particular order. Creating …

Why is the number for delivered and received different? What affects these numbers?

ContentMX Email Deliverability, Knowledge Base

Over time, you will notice that the number of emails delivered will become increasingly less than the number of recipients to which you are sending your message. This occurs because previously bounced email addresses are considered “undeliverable” by the server and subtracted from a mailing. For example, if you have a list of 1,000 recipients and 20 emails “permanently” bounced on …

What are the industry standards for open rate, click-through rate and bounce rate?

ContentMX Email Deliverability, Email Performance, How To, Knowledge Base

One of the best studies on this subject was performed by MailChimp. This email service provider sends billions of emails on behalf of 100 million users every month. That is a lot of data. From this pool of statistics, MailChimp was able to break down email performance in a number of industry categories. You can read their complete report, but …

Email Statistics and Terms

ContentMX Email Performance, Knowledge Base

Here are the key terms you will see in your email activity reports: Total Recipients: The total number of people to which the message was sent. If you send to more than one list, this would be the aggregate number of contacts across all of the lists. Unique Recipients: The number of individual people to which the message was sent. …